Personal care focus
In-depth analytical report providing insight into the trends and ingredients driving innovations in the global beauty, cosmetic and personal care industry.
Product innovation
A curated spotlight on emerging trends showcasing innovative products in the beauty, cosmetic and personal care markets.
Trend analysis
Informative visual overviews of the latest innovations, trends and market insights that are shaping the beauty, cosmetic and personal care industry.
Microbiome in focus
Innova Market Insights data indicates a rapid rise in microbiome claims for Personal Care launches globally, with a 33% annual increase from October 2020 to September 2025. Of these launches, 60% were in Europe. Skin Care was the leading category, but there has been an increase in microbiome claims for other products, such as Shaving and Depilatory products, as well as Hair Treatments.






















