Latest Headlines

Personal Care Focus : Brightening & illuminating claims blazing a trail

Skin health claims are on an upward trend, with the fastest-growing market categories tracked with a skin health claim including, Deodrant (70%), Hygiene Care & Diapers (61%), Baby Care (34%), Oils (25%), Hand, Bath & Shower (24%). (Global, CAGR 2016-2020). Meanwhile,... More

Analysis Feature Aromatherapy innovation