Linked FLAVEX banner promoting natural plant CO2 extracts for cosmetics, featuring pomegranate, flowers, and in-cosmetics 2026 booth info.
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Revieve unveils ChatGPT tool for beauty brands amid AI discovery shift

Revieve has launched a tool that lets beauty brands and retailers guide how consumers discover skin care products inside generative AI platforms, with its AI Skin Advisor for ChatGPT. Consumers’ beauty discovery journeys are rapidly evolving beyond traditional channels like web search and social media. As beauty shoppers increasingly demand personalized routines, tools such as ChatGPT have gained increased attention. However, generative AI tools often provide generic answers, leaving distinct brand voices out of the discovery journey.
Biosurfactants in bathroom.
Pushing away from petrochemicals: Biosurfactants offer high-performance alternative
Biosurfactants are gaining traction across the personal care and cosmetics industries as sustainable alternatives to petrochemical surfactants.
White rain products.
White Rain undergoes brand refresh and unveils hair line for value-driven consumers
White Rain, a US-based personal care brand, has launched a Specialty Haircare Collection — its first new release in over a decade. The eight-product line marks the first look into White Rain’s 2026 brand reinvigoration, reflecting elevated formulas, upgraded packaging, and ingredient-focused benefits designed for today’s value-driven and conscious beauty consumer. 
Mane Kancor Technical Paper
A Patented Breakthrough in Scalp Health — Learn more from the clinical study results
Purakan™ is a patented breakthrough in natural scalp care, proven to outperform market leaders on pruritus, dandruff, itching, and flaking. It replaces synthetic options like ZPT and piroctone olamine. Clinical studies show 89.7% of participants experienced reduced dandruff and itching within just seven days.This technical paper is brought to you by Mane Kancor.
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Formulating texture in skincare: a data-driven approach to replacing synthetic thickeners
Consumers are actively seeking natural ingredients in their skincare products, and the pressure is on formulators to deliver clean-label solutions without compromising product look and feel. In this webinar, Tate & Lyle and Innova Market Insights experts discuss how this trend is shaping innovation and how brands can tackle formulation challenges. We explore how nature-based, readily biodegradable ingredients combined with a proprietary methodology can replace synthetics, while maintaining the desired physical and sensorial properties. Through individual product variables mapped against our ingredient data repository, we can reduce reformulation complexity and minimize the need for panel testing. Our model simplifies multivariable measurements into easy-to-interpret results — accelerating development and enabling brands to meet consumer demand for naturally derived skincare products.  Join us to say goodbye to synthetics, fast!
Nikita Radionov, Eurofine
PCHi 2026: Eurofins discusses demonstrating product efficacy to secure consumer trust

Eurofins' sales director, Nikita Radionov, highlighted the growing importance of product efficacy testing at PCHi 2026. He underscored the value of ex vivo models in complementing clinical trial results. Radionov emphasized that, in the beauty industry, "everything is about trust," and convincing consumers of a product’s effectiveness is crucial. He said, the ex vivo method showcases how a product works from within the skin and provides efficacy data to beauty buyers. 

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Syensqo releases AI-developed scalp active from upcycled coffee grounds
Hands putting oil onto their scalp.
Syensqo has unveiled an AI-developed scalp care active derived from upcycled coffee grounds. The solution aims to meet the growing consumer demand for scalp hydration and soothing. The specialty chemicals company says the two hair care results are the top benefits sought in scalp care, reflecting the skinification trend in the hair care category. The Re2 Coffea Arabica Peptide was developed by Bota Biosciences. The solution is part of the two companies’ strategic partnership established in 2025. Bota leveraged its integrated physical AI-driven Biofoundry platform to screen natural coffee proteins and identify the peptide sequences that are most beneficial for scalp health. 
Givaudan launches age-fighting active using nerve revival
closeup of skin
Givaudan Active Beauty has revealed PrimalHyal NeuroYouth, an active targeting skin rejuvenation and sensory perception through “Neuro Skin Aging,” which the company calls a newly defined skin aging pathway. Last week, the ingredients company teased the release to Personal Care Insights at the PCHi 2026 show. The latest iteration of Givaudan’s PrimalHyal range, NeuroYouth, is a complex built on low molecular weight hyaluronic acid and amino acids, and functions by reviving nerve fiber functionality and reinforcing neuronal connections.
Iran war drives BASF and Ashland to increase prices
oil rig surrounded by explosions
Major ingredient suppliers are reacting to the Iran war by adapting their pricing across their portfolios. Intensifying unrest in the SWANA (South West Asia and North Africa) region is causing adverse knock-on effects on supply chain integrity, volatility in pricing, and precarious raw material availability. In response, BASF is raising product costs by up to 30% on all products across its Home Care, Industrial and Institutional Cleaning, and Industrial Formulators portfolio in Europe. Meanwhile, Ashland is implementing various new pricing strategies across products and regions.
Estée Lauder and Puig discuss merger as fragrance race drives industry...
Estée Lauder logo against a building front
The Estée Lauder Companies (ELC) has confirmed that it is in talks with Spanish beauty group Puig about a potential business merger that would bring major fragrance and beauty brands, including Tom Ford, Rabanne, and Clinique, under one company. The potential deal could create a luxury beauty group valued at around US$40 billion, and may strengthen both companies’ position in the global fragrance market, which has seen heightened investment from global giants such as L’Oréal.
Advent International acquires majority stake in millennial-focused Salt & Stone
Salt and stone product photo
Advent International has signed a deal to acquire a majority stake in natural body care brand Salt & Stone. The terms of the deal, including its size and valuation, have not yet been disclosed.The deal follows Salt & Stone’s strong fiscal performance in 2025, generating US$165 million in revenue. The brand grew double digits in the span of the year across its channels, including sales on Amazon, Sephora, and the Salt & Stone website.
Prenatal nutrient gaps show 90% of pregnant US women are deficient in choline
pregnant woman sitting on bed

Nutrition Insight

Pregnant women are experiencing deficiencies in crucial prenatal nutrients, including choline, folate, and the omega-3 fatty acids docosahexaenoic acid (DHA) and eicosapentaenoic acid (EPA). In the US, 90% of women are deficient in choline, a crucial nutrient for a baby’s development and pregnancy health. “Many pregnant women in the US face significant nutrient gaps, with over 30–90% falling short on key nutrients including iron, folate, choline, and omega-3 fatty acids (DHA/EPA) from diet alone,” Devyani Chaturvedi, senior nutrition scientist at SmartyPants Vitamins, tells Nutrition Insight.
Highlighted features
Jaka Biotech’s booth at PCHi 2026 in Hangzhou, China.
Personal Care Insights News
PCHi 2026 live: Jaka Biotech looks to redefine skin...
Jaka Biotech is showcasing its latest innovation, Anglysin IB, a multifunctional anti-glycation active targeting skin aging, at PCHi 2026 in Hangzhou, China, taking place March 18–20, 2026. The ingredient, which is extracted from Inula britannica flowers, contains phenols, flavonoids, and sesquiterpenes — a naturally occurring organic compound often used in cosmetic products for their skin-healing, soothing, and anti-irritant properties. The company says product works at the genetic level and also contributes to natural whitening of the skin. at stands out for working at the gene. The company says the product works at the genetic level and also contributes to natural whitening of the skin.
Dow stand at PCHi
Business News
PCHi 2026 live: Dow showcases award-winning resin...
Dow Chemical has launched its latest color cosmetic and hair care active ingredient at PCHi 2026 (Personal Care and Homecare Ingredients), and picked up an award for its resin gum ingredient during the China cosmetics exhibition.The chemical cosmetics company has also deepened its Chinese footprint through a range of portfolio expansions, showcased during the trade show, which is taking place in Hangzhou (Mar 18-20).
Clariant and Lucas Meyer Cosmetics presenting at PCHi 2026
New Product Development
PCHi 2026 live: Clariant’s Lucas Meyer Cosmetics unveils...
Clariant and Lucas Meyer Cosmetics have unveiled a vegan polydeoxyribonucleotides (PDRN) skin longevity ingredient at the PCHi (Personal Care and Homecare Ingredients) 2026 tradeshow and are showcasing their latest innovations. The expansions to the company’s portfolio include an emulsifier, a rheology modifier for UV solutions, and the PDRN ingredient launched at the show.Personal Care Insights speaks with Julia Kang, China marketing manager at Lucas Meyer Cosmetics by Clariant, about the PDRN ingredient AlgaSurge live at the PCHi show in Hangzhou, China.

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The Future of FragranceMar2026

Innova Market Insights data indicates that global fragrance launches are increasing, with an average annual growth rate of +51 % from 2021 to 2025. Consumers globally prefer light fragrances, and thei...

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Home care innovation Mar 2026

According to Innova Market Insights, Household Care products are gaining ground, with an average annual growth rate of 18% from 2021 to 2025. Consumers globally say they have mostly purchased cleaning products (81%) and dishwashing & washing-up products (75%). New product launches emphasize sustainability and functionality.

Trend analysis

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Sustainable personal care packaging solutionsMar 2026

Innova Market Insights data indicates that the use of sustainable packaging in personal care product launches grew 20% year-over-year from 2024 to 2025, reflecting a strong demand for more eco-friendly products, inside and out.

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Nikita Radionov, Eurofine
Video06:06
PCHi 2026: Eurofins discusses demonstrating product efficacy to secure consumer trust

Eurofins' sales director, Nikita Radionov, highlighted the growing importance of product efficacy testing at PCHi 2026. He underscored the value of ex vivo models in complementing clinical trial results. Radionov emphasized that, in the beauty industry, "everything is about trust," and...

Beto Pino, Vantage
Video14:50
PCHi 2026: Vantage targets visual product appeal and skin rejuvenation
Ango Gao, Coachchem
Video10:43
PCHi 2026: Coachchem launches all-in-one hair care ingredient
Bénédicte Courel, Roquette Beauté
Video08:15
PCHi 2026: Roquette Beauté spotlights plant-based ingredients for anti-aging and matte finishes
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