Key trends
Personal care focus
In-depth analytical report providing insight into the trends and ingredients driving innovations in the global beauty, cosmetic and personal care industry.
Product innovation
A curated spotlight on emerging trends showcasing innovative products in the beauty, cosmetic and personal care markets.
Trend analysis
Informative visual overviews of the latest innovations, trends and market insights that are shaping the beauty, cosmetic and personal care industry.
Healthy aging heroes
Innova Market Insights indicates steady growth in personal care launches with anti-aging claims, with a 4% CAGR from July 2021 to June 2026. Consumers are open to the idea of aging well: Globally, 46% say they look better as they age. Skin care dominates at 88% of launches, with facial and neck moisturizers the top subcategory.
























