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Beauty From Within
GLP-1, longevity and hormonal shifts fuel next wave of...
The modern consumer is more aware of the intersection between their health and physical appearance than ever. The...
A woman wearing a mask and smog behind her.
Skin Care
Anti-pollution solutions broaden into exposome and climate-adaptive...
Climate change is bringing more heat waves, humidity fluctuations, and unpredictable air quality, prompting...
Woman applying cream to legs.
Hair Care
Skinification spreads to scalp and body as consumers demand proof and...
Consumers are bringing skin care expectations to the rest of their beauty routines. From scalp treatments to body...
woman standing in front of tree
Clean Beauty
Waste-derived feedstocks push circular beauty toward commercial scale
Circular feedstocks — ingredients sourced by upcycling food, agricultural, or industrial byproducts — are emerging...
An older and a younger woman together.
Beauty From Within
GLP-1 users and Gen Z steer collagen to skin longevity
Collagen and its anti-aging properties are now expected to work more precisely and under the messaging of...
Woman with a flower in her mouth
Clean Beauty
Plant-based beauty grows as regulators scrutinize natural sourcing
Plant-based cosmetic claims are evolving from a niche marketing tactic to a central pillar of product innovation....
woman holding multiple cosmetic products
Active Ingredients
“Skinimalism” and clean beauty fuel multifunctional formulation
The market for beauty products that serve multiple purposes without compromising efficacy continues to grow as...
space diffuser
Household
Home fragrance evolves for longevity, well-being and eco-impact
Home fragrance is moving from a functional air-care category toward a more sophisticated sensory category, showing...
Happy woman with products.
Ethical Cosmetics
Biotechnology, upcycling and new tech drive the next phase of...
Sustainable beauty is moving beyond plant-based claims as brands scrutinize the full lifecycle of ingredients and...
young man with futuristic orange plastic covering face
Active Ingredients
AI drives beauty innovation but experts flag bias and trust risks
Modern technological advancements are rapidly changing the beauty industry landscape throughout the entire...
A woman holding a cotton pad in front of her face.
Active Ingredients
K-beauty shapes global formulation and breaks into new categories
K-beauty is growing away from a trend-based category into a global innovation model for the personal care...
A woman with flowers going up her head.
Healthy Aging
Holistic beauty turns to whole-body care and clinical substantiation
The lines between skin care, nutrition, wellness, and preventive health are blurring in the personal care...
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Clean Beauty
Eco-conscious beauty moves upstream as biotech and fermentation drive...
Consumers are demanding products that promise sustainable beauty, causing “eco-consciousness” to become a...
A woman rubbing cream on her skin.
Active Ingredients
Reishi, chaga and tremella elevate mushroom-derived personal care
Demand for sustainable, functional, and natural ingredients is rising across the personal care industry. Customers...
Several women having fun at the beach.
Skin Care
Multifunctionality and texture reshape simple summer beauty routines
Summer brings more opportunities for outdoor activities, but with the added outside time comes increased skin...
A woman swiping a cream on her face while looking in the mirror.
Clean Beauty
Natural beauty ingredients get biotech rebuild as crop scarcity rises
The personal care industry is changing the way it defines “natural” ingredients from an umbrella term for clean...
Three older woman together hugging.
Women’s Care
Menopause consciousness drives demand for science-backed women’s...
The once broad “women’s wellness” label in personal care is evolving into targeted support built around the...
A scientist looking into a microscope.
Clean Beauty
Biotech ushers in new class of personal care ingredients
Biotechnology is transforming ingredient development across personal care, enabling targeted, sustainable, and...
woman in a lake
Clean Beauty
Carrageenans re-emerge as multifunctional cosmetic formulation tools
The personal care industry is seeing a surge in interest for naturally-sourced, biorenewable ingredients that...
A woman putting serum on her face while her hair is in a towel.
Active Ingredients
Exosome market shifts from quantity to proven efficacy
Exosomes have traveled from the frontiers of regenerative medicine, through the aesthetic clinic, and now onto the...
woman with glowy skin
Active Ingredients
Personal care players reinvent classic ingredients for modern beauty...
Active ingredients in the personal care space are becoming more finetuned, personalized, and efficacious than ever...
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