In-cosmetics Global live: Eurofins addresses PFAS regulations and unveils sustainable hair care innovations
23 Apr 2024 | Eurofins
Sarah Bachir-Levy, international marketing manager for Cosmetics and Personal Care at Eurofins explains how the company uses its global solid footprint to implement testing that supports clients in locating PFAS in product formulations and water. Bachir-Levy also talks to Personal Care Insights about growing trends in hair care and the company’s sustainable hair care innovations for greener products.
Very pleased to be joined by Sarah Bashir Levy with Eurofin.
Sarah, good to see you.
Nice to see you as.
Thank you for joining us on Personal Care Insights.
I want to talk a little bit about PAS, Forever chemicals, if you will, with the worldwide restrictions.
That everyone is trying to wrap their heads around.
How has Europe been supporting its clients, as you mentioned, these are some substances and chemical substances that are highly restricted all over the world in the different countries, so mainly in Europe, in the US as , in a couple of like Australia.
And within films we have a strong footprint everywhere and from the different divisions we have implemented some testing.
So in order to find the that we can have in some products like the formula of cosmetic products, the packaging as , and the migrated of the into directly the formula, but also we can find a couple of in the water as.
So the The idea is to support the clients by looking exactly where we can find the and where we can test directly on the different mattresses, the different formula, and we try to implement these kind of services.
So as I already said in the US, in Europe, and in Australia.
OK, great information, Sarah.
Thank you.
I'd be remiss if I didn't ask you about your latest innovations, especially as they Pertain to hair care.
Yes, the haircare category, it's one of the most trendy topics for us, and we have a global offer.
We can support the clients from the beginning to the end.
So in terms of different services, so like clinical, the vitro, X vivo, and we have some own models.
So I would say that if I need to really innovation that that will be mainly on the rinsability of the products.
So in order for the clients to use less water, so we did something in terms of clinical testing and in terms of hers as.
So the idea is to have the same results but to use less water because we know that this is highly important and especially in some areas of the world where you have less water.
So that's the first point.
And the second point is also the emotions.
So how to evaluate the emotions when you use some haircare products.
So how do you feel if it's something that you really like, and not only in terms of the texture, but generally speaking to take an overall picture of the products.
OK, great information, Sarah Bashir Levy of Euro.
Thank you for your time.
Thanks for your time as.
