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PCHi 2026: Sethic br...

PCHi 2026: Sethic breaks Guinness World Record and unveils glass skin ingredient

26 Mar 2026 | Sethic

At PCHi, Sephic broke a Guinness World Record for tying Chinese knots, and globally launched its “glass skin” ingredient made with multi-strain fermentation technology. Jean-Yves Bruxer, managing director at Sethic, told us that the ingredient responds to consumer demands for science-backed solutions with explained efficacy. He adds that increasingly science-focused purchasing habits could help propel Chinese beauty into the mainstream in the coming years.

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