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Fine fragrances innovation

Jul 2024
ABSTRACT
Innova Market Insights data indicates that global launches of fine fragrances are on the rise, with a +23% year-over-year growth from April 2022 to March 2024. From April 2023 to March 2024, Fragrances for women led NPD, accounting for 54% of the launches. Linalool emerged as the leading ingredient... More rightarrow
TOP 3 SUB-CATEGORIES
  1. Fragrances for Women
  2. Fragrances Unisex
  3. Fragrances for Men
INGREDIENTS ANALYZED
Beauty & Personal care launches only;
Linalool
KEY TAKEOUTS
GROWTH/DECLINE IN TRACKED PRODUCT LAUNCHES
+23% (2024 vs 2022)

TOP COMPANY
Coty

TOP CATEGORY
Fragrances

TOP INGREDIENTS
Linalool

REGION ANALYZED
Global (Excluding Russia)

DATE ANALYZED
2024 vs 2022

Previous Ingredient Analysis on PersonalCareInsights.com

Innova Market Insights data indicates oral care launches are increasing globally, featuring a +30% year-over-year growth when comparing Oct 2021 – Sept 2022 vs. Oct 2022 – Sept 2023. Toothpaste was the leading sub-category of these launches, and Long-lasting was the top positioning.
Innova Market Insights data indicates that the use of surfactants in personal care launches tracked with biodegradable ingredients is increasing globally, featuring a +5% average annual growth from 2019 to 2023. In 2023, more than half of these launches were in the Hand, Bath & Shower (52%) category. The leading bio-surfactant in these launches was Cocamidopropyl Betaine (38%).
Innova Market Insights data indicates that there is a steep increase in the use of environmentally sustainable claims for personal care, featuring a +9% year-over-year growth from October 2021 to September 2023.  Skin Care was the leading category for these launches, and 74% of eco-friendly launches also had a sustainable packaging claim.
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