Botanical & Herbal Personal Care innovation
Sep 2021
ABSTRACT
The use of a botanical/herbal claims in personal care launches is increasing globally, featuring a 16% year-over-year growth when comparing 2019 and 2020 launches. In 2020, the top category of global personal care launches tracked with a botanical/herbal claim was skin care (34%). In 2020, citric... More 
TOP 3 SUB-CATEGORIES
- Facial Treatments
- Facial/Neck - Moisturizers
- Shampoo
TRENDING
TRENDING
UP
UP
Global
REGION
ANALYZED
ANALYZED
+16%
2020 VS 2019
INGREDIENTS ANALYZED
Beauty & Personal care launches only;
Citric Acid
Citric Acid
KEY TAKEOUTS
GROWTH/DECLINE IN TRACKED PRODUCT LAUNCHES
+16% (2020 vs 2019)
TOP COMPANY
Unilever
TOP CATEGORY
Skin Care
TOP INGREDIENTS
Citric Acid
REGION ANALYZED
Global
DATE ANALYZED
2020 vs 2019
+16% (2020 vs 2019)
TOP COMPANY
Unilever
TOP CATEGORY
Skin Care
TOP INGREDIENTS
Citric Acid
REGION ANALYZED
Global
DATE ANALYZED
2020 vs 2019
Source: Innova Market Insights
Previous Ingredient Analysis on PersonalCareInsights.com
Eco-friendly solutions innovation
Apr 2024
Innova Market Insights data indicates that there is a steep increase in the use of environmentally sustainable claims for personal care, featuring a +9% year-over-year growth from October 2021 to September 2023. Skin Care was the leading category for these launches, and 74% of eco-friendly launches also had a sustainable packaging claim.
Sustainable cosmetics innovation
Mar 2024
Innova Market Insights data indicates that the prevalence of sustainability claims in cosmetic releases is rising worldwide, showing year-over-year growth of +3% from October 2021 to September 2023. Face/Body Cosmetics were the leading category for these sustainable launches. The top claims were Ethical - Animal/Fish & Bird, Ethical – Packaging and Ethical - Human.
Anti-pollution solutions innovation
Feb 2024
Anti-pollution personal care and beauty launches are thriving, with a 4% average annual compound growth from October 2018 to September 2023. Most of these launches were in Face/Body Cosmetics. Innova Market Insights data indicates that anti-pollution claims were most often used alongside Moisturizing and Hydrating claims.
