Beautyworld Middle East 2027
Date
21 Jun 2027 - 23 Jun 2027
Organizer
Messe Frankfurt
Makeup
Skinification and longevity push lip makeup into “dedicated care category”
Lip products are shifting from a final makeup step to a standalone care segment, a move Schwan Cosmetics is backing with its Skip-the-filler Lifter Liner. The color cosmetics company’s hybrid lip liner formula, LipLift,...
Makeup
ELF and Bubble build beauty collection on Gen Z “cocktailing” trend
ELF Beauty and Bubble are creating a limited-edition collection shaped by their respective “community-loved holy grails.”According to Piper Sandler’s October 2025 Taking Stock With Teens Survey, ELF and Bubble...
Skin Care
Canadian cosmetics face 50% US duty as USMCA protection fails
US President Donald Trump has announced a 50% tariff on Canadian chemicals, cosmetics, and toiletries. The duties mark the first time trade agreement compliance has failed to shield Canadian personal care goods from US tariffs....
