02 Oct 2023 --- Shiseido has developed “Water Sensing Technology” for lipsticks that pulls together pigment compounds within the product when applied to the lips, as the water evaporates, forming a “network of coloring materials.” According to the manufacturer, this newly formed “loop-like network” makes it difficult for individual coloring materials to separate from each other, allowing them to adhere closely to the lips to produce a long-lasting color.
