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Anti-aging booster innovation

Mar 2023
ABSTRACT
The use of aging well claims in personal care launches has increased globally, featuring a +15% year-over-year increase when comparing Q4/2020 – Q3/2021 vs. Q4/2021 – Q3/2022 launches. In Q4/2021 – Q3/2022, the top category of global personal care product launches tracked with... More rightarrow
TOP 3 SUB-CATEGORIES
  1. Facial/Neck - Moisturizers
  2. Facial Treatments
  3. Eye Treatments
TRENDING
TRENDING
UP
Global
REGION
ANALYZED
+15%
2020 VS 2022
INGREDIENTS ANALYZED
Beauty & Personal care launches only;
Titanium Dioxide

View Details
KEY TAKEOUTS
GROWTH/DECLINE IN TRACKED PRODUCT LAUNCHES
+15% (2020 vs 2022)

TOP COMPANY
L’Oréal

TOP CATEGORY
Skin Care

TOP INGREDIENTS
Titanium Dioxide

REGION ANALYZED
Global

DATE ANALYZED
2020 vs 2022

Source: Innova Market Insights

Previous Ingredient Analysis on PersonalCareInsights.com

Fine fragrances innovation Jul 2024
Innova Market Insights data indicates that global launches of fine fragrances are on the rise, with a +23% year-over-year growth from April 2022 to March 2024. From April 2023 to March 2024, Fragrances for women led NPD, accounting for 54% of the launches. Linalool emerged as the leading ingredient in 57% of global fragrance launches.
Oral care innovation Jun 2024
Innova Market Insights data indicates oral care launches are increasing globally, featuring a +30% year-over-year growth when comparing Oct 2021 – Sept 2022 vs. Oct 2022 – Sept 2023. Toothpaste was the leading sub-category of these launches, and Long-lasting was the top positioning.
Bio-Surfactant innovation May 2024
Innova Market Insights data indicates that the use of surfactants in personal care launches tracked with biodegradable ingredients is increasing globally, featuring a +5% average annual growth from 2019 to 2023. In 2023, more than half of these launches were in the Hand, Bath & Shower (52%) category. The leading bio-surfactant in these launches was Cocamidopropyl Betaine (38%).
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