Botanical & herbal claims innovation
Nov 2022
INNOVA MARKET INSIGHTS COMMENTARY
The use of botanical/herbal claims in personal care launches is decreasing globally, featuring a 30% year-over-year decline when comparing 2020 and 2021 launches. In 2021, the top category of global personal care launches tracked with botanical/herbal claims was skincare (47%). In 2021, Glycerol... More

TOP 3 SUB-CATEGORIES
- Facial/Neck - Moisturizers
- Facial Treatments
- Shampoo
TRENDING

TRENDING
DOWN
DOWN
Global
REGION
ANALYZED
ANALYZED
-30%
2020 VS 2021
INGREDIENTS ANALYZED
Food & beverage launches only;
Glycerol
Glycerol
KEY TAKEOUTS
GROWTH/DECLINE IN TRACKED PRODUCT LAUNCHES
-30% (2020 vs 2021)
TOP COMPANY
Yves Rocher
TOP CATEGORY
Skin Care
TOP INGREDIENTS
Glycerol
REGION ANALYZED
Global
DATE ANALYZED
2020 vs 2021
-30% (2020 vs 2021)
TOP COMPANY
Yves Rocher
TOP CATEGORY
Skin Care
TOP INGREDIENTS
Glycerol
REGION ANALYZED
Global
DATE ANALYZED
2020 vs 2021
Source: Innova Market Insights
Previous Ingredient Analysis on PersonalCareInsights.com
Nature-derived beauty innovation
Jan 2023
The use of plant-based claims in personal care launches is increasing globally, featuring a +32% year-over-year growth when comparing 2020 and 2021. In 2021, the top category of global personal care launches tracked with a plant-based claim was Skin Care (33%). In 2021, Citric Acid (43%) was the leading selected ingredient among global personal care launches tracked with a plant-based claim. The top positionings of global personal care launches tracked with a plant-based claims in 2021 were Moisturizing & Hydrating (23%), Ethical - Animal/Fish & Bird (15%) and No Animal Ingredients (13%).
Anti-acne innovation
Dec 2022
The use of anti-acne claims in personal care launches is increasing globally, featuring a +10% year-over-year growth when comparing 2020 and 2021 launches. In 2021, the top category of global personal care launches tracked with the anti-acne claim was skincare (89%). In 2021, glycerol (59%) was the leading ingredient among global personal care launches tracked with an anti-acne claim. The top positionings of global personal care launches tracked with an anti-acne claim in 2021 are skin disorders (97%), oily skin (89%), and moisturizing and hydrating (40%).
Antioxidant claims innovation
Oct 2022
The use of antioxidant claims in personal care launches is increasing globally, featuring a +2% year-over-year growth when comparing 2020 and 2021 launches. In 2021, the top category of global personal care launches tracked with an antioxidant claim is Skin Care (59%). In 2021, Glycerol (61%) is the leading ingredient among global personal care launches tracked with an antioxidant claim. The top positionings of global personal care launches tracked with an antioxidant claim in 2021 are Moisturizing & Hydrating (68%), Ethical-Animal/Fish & Bird (39%), and Anti-Aging (not specific) (36%).