Ashland promotional graphic showing a woman stretching an effisin em natural band with “who is empowered by nature?”

Ela Jade Ünal

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About the author

Ela Jade Ünal is a journalist for Personal Care Insights. With a background in sociology, culture, and media studies, she explores the intersections between the personal care industry and society. She is passionate about mental health and personal care, sustainability, and the dynamics of race, class, and gender within the industry. She holds a BA in Liberal Arts and MA in Arts and Culture from Maastricht University and has previously worked as a newsletter writer and director in the mental health sector.

Ela Jade Ünal's articles

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Revlon modernizes Elizabeth Taylor’s White Diamonds scent for Gen Z

Revlon has launched White Diamonds Icon from Elizabeth Taylor, a perfume reimagining a legacy scent for a rapidly evolving and growing fragrance market driven by Gen Z.Revlon describes the reimagined...

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E.L.F. Beauty says built-in boardroom diversity delivers business benefits

E.L.F. Beauty has announced its third National Association of Corporate Directors (NACD) cohort as part of its inclusive corporate-director initiative, Change the Board Game. The move comes as US...

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Melt&Marble debuts precision-fermented lipid to fortify supply chains

Melt&Marble has launched Marble7, a precision-fermented bioactive lipid for skin care, makeup, and hair care formulations. The launch comes as lipid innovation is becoming an increasingly attractive...

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Azitra filaggrin ingredient shows anti-wrinkle potential

Azitra, a clinical-stage biopharmaceutical company, has revealed that its anti-aging ingredient, currently in development, shows “promising” applications in treating laxity in defatted skin. The...

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“Gen Next” treats beauty claims as guilty until proven innocent, report finds

Cafeteria has found that Gen Z and Gen Alpha are using their skin as an indicator of wellness, are far more skeptical of disingenuous marketing, and are “philosophically opposed” to GLP-1 drugs.The...

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Menstrual health campaigns target shame, education and access

The period care industry is responding to the growing conversation about menstrual health with campaigns focused on awareness, reducing shame, and mapping out steps to achieving equity. Solutions in...

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AI proliferates through Asia beauty market with robotics and personalization

Various companies in Asia are ramping up investment in AI by leveraging the tech in the development of ingredients, tools, robots, and formulation software.Late last week, Chinese surgical robotics...

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Industry experts weigh aesthetics against accountability in beauty packaging

Sustainability that doesn’t compromise aesthetics is no longer negotiable in personal care packaging. Ahead of London Packaging Week 2026 (September 16–17), its organizer, Easyfairs, has highlighted...

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