Beyond The Headlines: Jennifer Anniston’s LolaVie hair care expands with Credo, Lush unveils Halloween collection

01 Sep 2023 --- This week in industry news, Jennifer Aniston’s brand announced its retail expansion, while Lush unveiled its Halloween collection for 2023 featuring an array of “cult favorites” and new releases. Wood-based packaging specialist Woodacity expanded its cosmetics packaging range, among other business launches and activities.

Business developments and launches
Jennifer Aniston’s hair care brand LolaVie is continuing its retail expansion with clean beauty retailer Credo, with aims to widen the brand’s reach and accessibility. The launch comes less than one month before the brand’s second anniversary in September. LolaVie products are marketed as naturally derived and plant-based ingredients, which also include the use of bamboo essence instead of water.

L’Oréal announced that it has completed the acquisition of distinctive luxury beauty brand, Aesop, in accordance with the terms announced on April 3, 2023. Aesop has been part of Natura &Co since 2012 and its sales have grown nineteen-fold since. Between 2012 and 2022, gross sales increased from US$28 million to US$537 million. Moreover, retail stores increased in this period from 52 to 395 as Aesop expanded globally from eight to 29 markets. 

Lush revealed its 2023 Halloween collection, featuring bath bombs, bubble bars, glow-in-the-dark soaps and shower slimes, among others (Image credit: Lush).Lush revealed its 2023 Halloween collection, featuring bath bombs, bubble bars, glow-in-the-dark soaps and shower slimes, among others. The collection launched in stores and online yesterday. Bestselling items such as Bart Art bath bomb, Alien bubble bar and glow-in-the-dark Ghostie soap will be making a comeback this year. Others include Demon in the Dark Soap – a “devilishly fruity yet minty soap; packed with two different kinds of mint” – will be on offer, alongside bath bombs shaped as aliens, mummies, banshees, magic potions, bats and ghosts. As a nod to the popular Netflix series, Wednesday, Lush is introducing Wednesday’s Child is Full of Woe Lip Scrub. The collection also includes a pumpkin spice-inspired sheet mask, face mask, bath bomb and shower slime. All products are marketed as handmade in the UK using ethically-sourced essential oils and packaging-free. 

Quadpack expanded its Woodacity Collection, a wood-based packaging range to include lipsticks, compacts, jars and closures for perfume bottles, lotion packs and tubes. All Woodacity solutions are made of wood from sustainably-managed European forests, with optional PEFC or FSC certification. They are designed, produced, assembled and decorated at Quadpack Wood factory in Spain, which uses clean manufacturing using renewable energy, while temperature control and wood drying ovens are fuelled by a biomass boiler using production scrap.

Coverpla partnered with Essential Parfums for packaging development. Essential Parfums, founded in 2018, specializes in sustainable fragrances, favoring minimalistic bottle designs to spotlight the fragrances and perfumers. Géraldine Archambault, the brand’s founder, initially chose the 100 ml Gala bottle created by Coverpla and manufactured by Bormioli Luigi. Embracing eco-design principles, the brand is transitioning its eight fragrances to a refillable 100 ml Gala bottle with a screw neck (CV15), developed in collaboration with Coverpla and Bormioli Luigi. Additionally, the brand offers 150 ml aluminum refills both in boutiques and online, furthering its sustainability efforts.

Precime launched an Exosome mineral UV protective cream, made with human adipose-derived stem cell conditioned media and human Adipose Stromal Cell Exosomes are Manufactured by Fukoku Co. The product is marketed as free of silicones, UV absorbers, mineral oil, petroleum surfactant, fragrances, synthetic colorings, parabens, alcohol and phenoxyethanol. 

Announcements and initiatives
YSL Beauty is expanding Abuse is Not Love, its global initiative to prevent intimate partner violence, by sharing new findings from an international study that focuses on the lived experiences of the LGBTQIA+ community. Developed by renowned gender and relationships researcher Dr. Beth Livingston and campus sexual assault prevention nonprofit “It’s On Us,” the research index explored the perceptions of toxic, abusive and healthy relationships. The resulting data uncovers insights that will inform solutions and educational resources as Abuse is Not Love continues to develop new programming.

The L’Occitane Group announced its B Corporation certification. The distinction is in recognition of the company’s commitment to community projects, protecting biodiversity, reducing waste and mitigating climate change. To achieve certification, the group evaluated its impact on all its stakeholders – including employees, the wider community, suppliers, customers, shareholders and the environment – in its offices, factories, stores and supply chain. Using the B Corp framework, the company identified best practices to help broaden its impact.

By Benjamin Ferrer