NYX enters body care with Fat Oil Body collection

NYX Professional Makeup has launched its Fat Oil Body collection, expanding its artistry portfolio from face to body care for the first time in its 27-year history. Building on the brand’s iconic Fat Oil lip solution, the Fat Oil Body collection introduces a range of glow-enhancing body oils, fragrances, and hydrating lotions — signaling a strategic evolution toward full-body beauty and self-expression.

The global body care market is experiencing significant growth and demand. The launch of the Fat Oil Body collection marks a new chapter for NYX Professional Makeup, which will see the brand expand its presence to the body care aisle. 

Changing beauty culture 

The launch reflects a broader shift in Gen Z beauty culture, where consumers are increasingly embracing full-body rituals by utilizing body lotions and fragrances as the “finishing touches” of their total beauty package. 

“We have always been a brand that pushes the boundaries of artistry and self-expression,” says Denee Pearson, global brand president at NYX Professional Makeup. 

NYX Professional Makeup enters its body era with the launch of the Fat Oil Body Collection, featuring oils, fragrances, and hydrating lotions.“As beauty evolves, we see that the community is looking for new ways to express their creativity beyond traditional face makeup. The Fat Oil Body collection allows us to deepen the brand’s storytelling among the Gen Z audience. By extending one of our most beloved franchises, we have the opportunity to give our audience new ways to celebrate artistry with texture, fragrance, shine, and self-expression across the entire body.”

Infused with skin-nourishing ingredients including avocado oil and vitamin E, the Fat Oil Body collection aims to offer a playful yet sophisticated approach to body care. NYX Professional Makeup says the collection reflects the bold creativity and innovation at the heart of the brand.

Trending scents 

The Fat Oil Body Collection assortment includes four concepts, driven by scents that are trending in the wider beauty industry.

Caramelt Mami smells like caramel and pistachio cream and includes a Body Oil, Body Mist, as well as a Body Butter, that is infused with avocado oil. Meanwhile, the Body Oil is a bronze shimmer shade also infused with avocado oil.

Sugar Baddie smells like vanilla cookie and whipped cream and includes a Body Oil, Body Mist, Body Lotion, and Body Butter. All the products feature a transparent shade infused with avocado oil.

Additionally, Coconut Cutie boasts tropical coconut and sweet peach scents, and includes a Body Oil, a Body Mist, and a Butt Sheet Mask. The Body Oil has a gold shimmer shade infused with avocado oil.

Juicy Boo features juicy clementine and fresh mango scents and includes a Body Oil, which is a brightening shade infused with avocado oil, and a Body Mist product. 

The Fat Oil Body collection is available exclusively online at NYX’s website and TikTok Shop, and will be available globally on May 1, 2026, at participating global retailers.