Elke Pateet, VP of Personal Care at Nouryon, told us about the company’s latest advances in multifunctional ingredients. She emphasized the growing importance of all-in-one product solutions that deliver on sustainability, performance, and sensoriality without compromise. Pateet detailed Nouryon’s history of working with starch as a sustainable and sensorily high-performing natural modifier and the emerging skinification trends in hair and scalp care.
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